Contact: Public Relations
Kevin Harrington and the Product Managers of AsSeenOnTV.pro
Launch DRTV Campaign with GRIP-DRY
January 22, 2016, St. Petersburg, FL – Kevin Harrington, one of the original Sharks from hit reality series Shark Tank, and the Product Managers of AsSeenOnTV.pro are pleased to announce the launch of a new DRTV campaign with GRIP-DRY.
GRIP-DRY is a newly patented product that has solved some of the basic problems golfers have faced since the dawn of golf carts. If you are among the millions of golfers who play in the wet and early morning dew or right after a rain shower, then you understand the struggle of placing your club down for a split second only to return to a slippery and wet handle. GRIP-DRY protects your club’s grip by keeping it elevated and away from wet grass, and in plain sight to eliminate lost wedges
With GRIP-DRY, there’s no more need to bend over and push a tee into the wet grass or pick up a second club, saving your back and knees. GRIP-DRY is small enough to fit easily into your pocket, and lightweight enough to simply to throw into your golf bag and head out to the course, no matter what the weather.
“We at GRIP-DRY are excited to work with Kevin Harrington and his team, because they get it,” said GRIP-DRY owner Gary Pizzimenti. “GRIP-DRY serves as a tool that solves a problem for golfers all over the world. GRIP-DRY also serves as one of the best new marketing ideas for companies offering product giveaways for local client golf outings and charity outings alike. Our slogan is ‘SNAP IT ON YOUR SHAFT’ and let GRIP-DRY do the work! Keep GRIP-DRY in your pocket and leave no club left behind.”
As part of its DRTV campaign with AsSeenOnTV.pro, GRIP-DRY will be appearing in 30 and 60 second spots set to air nationwide and feature the original Shark himself, Kevin Harrington. AsSeenOnTV.pro is comprised of an award-winning team of producers, writers, videographers, and editors as well as industry veterans dedicated to finding the latest, most innovative products and ideas, and putting them on the DRTV map.
About Kevin Harrington
As the inventor of the infomercial, founder of As Seen on TV, and one of the original Sharks on Shark Tank, Kevin Harrington has worked with some of the world’s biggest celebrities and launched some of the best-selling DRTV campaigns in history. Since producing his first 30-minute infomercial in 1984, Harrington has been involved in over 500 product launches that have resulted in over $4 billion in sales. Now, in his latest venture with AsSeenOnTV.pro, Harrington is on the hunt for the best new products and ideas, bringing them to homes everywhere through personalized DRTV campaigns featuring the Shark.
Headquartered in South Florida, AsSeenOnTV.pro is a full-service production, branding, and marketing company that specializes in direct response television, short- and long-form commercials, and brand building. Based out of a 25,000+ sq ft, state-of-the-art studio, the company’s creative team handles every aspect of production from script to screen to airing. For nearly two decades, AsSeenOnTV.pro’s veteran staff of writers, producers, videographers, and editors has amassed more than 50 Telly Awards, thousands of prestigious clients, and over $20 million in television placements.
For more information on GRIP-DRY, please visit www.gripdry.com